The commercial success of George A. Romero’s 1968 horror classic Night of the Living Dead set a new foundation for zombie-themed horror cinema that continues to date. Making $30 million in revenue off a measly budget just over $100,000 at the time, this production created an endless sensation and generations of audience for the zombie horror subgenre. What makes this indie low-budget scary movie stand out other than its box office collection?

Horror fans were long familiar with zombie movies that go as far back as the early 1930s. But Romero’s Night of the Living Dead rekindled the interest in this subgenre, even breaking the popularity scale. How could an indie movie with a well-known concept make such a splash? The answer is in the quality and the quality indicators go beyond the movie&...

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