“The most powerful weapon on earth is the human soul on fire.”

– Ferdinand Foch, French military strategist

“Are you ready to learn?” asked Ryan, “because I’m ready to share!”

With that, Ryan cranked up the tunes, and we launched – headlong – into our morning marketing session. Ryan was an internationally recognized marketer, social media expert and keynote speaker. Being new to marketing, I found every aspect of the training fascinating. Ryan spoke with such enthusiasm and gusto that the three hours slipped by almost unnoticed. I had to admit, his exuberance was catching, and I found myself nodding and writing copious notes.

Over the lunch break, I sought Ryan out and introduced myself. He flashed me a huge smile, s...

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